Positive Athlete: Recognition and Dual Threat Playbook
Tuesday, February 09 2027
Learn about a FREE and easy opportunity to recognize, empower and connect high character high school student-athletes (including club and individual sports) who embody the traits that make communities stronger. Free lifelong resources (character, leadership, career) are provided to all nominees not just those award and scholarship winners.
Youth sports is booming—a $40 billion plus industry that is only growing. But alongside that growth has come a “more is more” culture: rising costs, early specialization, and constant pressure to do more, train more, and spend more. For the 95% of student-athletes who won’t compete beyond high school, that can create burnout and the harmful belief that if sports end, success does too. But what if in real time we reframed the athlete journey as dual purpose for our young student athletes? Not just a path to athletic achievement, but a foundation for life—developing resilience, discipline, leadership, teamwork, and other transferable skills that fuel long-term success. This mindset shift could create a healthier, more sustainable future for student athletes. Let us help you spark this mindset shift for your student athletes!
Contact the event organizers: Hendrix Deborah